The brief requested an estimation of a timescale and costings because if I won, I would be responsible for getting the cards printed. This didn't take too long and it was a very rough estimate. In hindsight, I should have taken more time to research this and ask questions about how much of the materials would be my responsibility to buy (the envelopes for example). I identified this as a problem in my initial research for this brief but got carried away with designing and forgot to ask this question before it was too late.
I am not entirely happy with my final design because I feel like I rushed it but it got to the point where I was deciding between submitting something which I might not have spent as much time on as I would have liked, or submitting nothing at all. I think I made the right decision to submit something rather than nothing. I think the reason I am questioning the success of my final design is because I am not used to working in this way without scanning in some of my drawings to work over. Because I am not familiar with working from start to finish on screen, I struggle to recognise the technical merit in anything I have done because I have a limited knowledge of layout and type and I find it hard to look past this when analysing my own work.
The reasons why I like my design is because it is different to the analogue way I normally produce imagery and I have not over complicated the design. I often get carried away with fitting lots of different meanings into an image, especially with a brief like this where there were so many suggestions about what to include in it. In my sketchbook, I got bit overwhelmed with trying to communicate all the different words from the brief and I noticed that the design was spiralling downwards so I left it, came back t it with fresh eyes and chose to simplify it right down.
I feel I do work better under pressure and I did leave this brief to the last minute. When I say I work well under pressure, I probably mean that my work output is greater, however, I think my creativity suffers because of the pressure of finishing it before the deadline.



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